Reboot Revenue for Small Business

5 Ways for Businesses to Reboot Revenue:

1. Make your product or service available to more people

2. Make the buying process easier and simple so more people can buy in less time

3. Develop Buyer Purchasing Map and assess how you perform at each step. What can be improved?

4. How can you redesign your current business model? Can you deliver the same service or product for less money so more people will buy?

5. How can you increase your average transaction value? Will your customers spend more money if you offer more value with your product or service?

How to sell more by managing your customers' buying process

How to Reboot Revenue for Small Business

Small Business Culture

One of the advantages of small businesses compared to big companies is the small business culture. The culture of successful small business is made of ideas, responsiveness, young spirit, speed, creativity, success... However as you grow your small business into a big business keeping and retaining your original culture in long term becomes a real challenge. Google was smart to recognize this threat before it's too late and brought Larry Page back to take the CEO position from Eric Schmidt. Mia News: Google Co-Founder Takes Over as Chief Executive  

How to Sell

How to Sell More:


The key to selling better than your competitors is to develop a winning selling process for your business. How do you develop such a process? Here is a simple sales management approach to help you develop your winning selling approach:

1. Analyze your prospects’ buying process
2. Identify critical decision points for your prospects
3. Define how you currently manage the points identified in step 2
4. Define how your competitors manage the points identified in step 2
5. Identify how you can help your prospects at each stage in their buying process
6. Define your most effective selling process that manages the buying process 

for more info visit Small Biz 1 Series on How to Sell

Excel Text Formulas

This is a very useful page for working with text in Excel. It helps you do the right formatting of text in an excel database or list. I recently worked with my excel mailing list and use the excel formulas from the example to create a clean mailing list in excel with proper name formatting. Excel Text Formula Tips and Examples

Corporate Branding and Identity

Test your Corporate Brand position and your main brand message. Try to explain your brand position and identity with one sentence. You do not need complicated branding but quite contrary the more you are able to describe your brand position in a simple way the more effective your branding is. The first step in branding is creating and developing the idea of your brand, the second step is communicating the idea with your target market. Here you decide what media and tools are most appropriate for sharing your brand values, ideas and positions with your target market. Strong brands save companies a lot of money on advertising and marketing investments because your customers are aware of your brand and your values. Adding new product and service to your portfolio and promote them is simple when you already have a strong corporate brand. Corporate Branding and Identity

Small Business and Interpersonal Communication

Effective communication is essential for small business success. This includes improving your skills in Interpersonal Communication. The way you communicate with your employees, partners, vendors, etc can make a difference in the deals you are making, communicating your strategy, motivating your team, etc. Interpersonal communication is the type of communication which you have on a daily basis such as talking to your friends, family member, coworkers, employees and customers. Interpersonal communication is in person communication. Communicating by emails and talking on the phone are examples which are not considered as interpersonal communication. So Interpersonal Communication is in person and face to face communication. Interpersonal Communication